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Drivers of Customer Centricity: Role of Environmental-level, Organization-level and Department-level Variables Cover

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Drivers of Customer Centricity: Role of Environmental-level, Organization-level and Department-level Variables

Zagreb International Review of Economics and Business

Volume 20 (2017): Issue 2 (November 2017)

By: Goran Vlašić and Emanuel Tutek

Open Access

|Nov 2017

Authors

Goran Vlašić

Faculty of Economics and Business Zagreb, University of Zagreb,, Zagreb, Croatia

Emanuel Tutek

Faculty of Economics and Business Zagreb, University of Zagreb,, Zagreb, Croatia

Articles in this issue

DOI: https://doi.org/10.1515/zireb-2017-0013 | Journal eISSN: 1849-1162 | Journal ISSN: 1331-5609

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Language: English

Page range: 1 - 10

Published on: Nov 30, 2017

Published by: University of Zagreb, Faculty of Economics & Business

In partnership with: Paradigm Publishing Services

Publication frequency: 2 issues per year

Keywords:

customer centricity,

marketing capabilities,

department integration

Related subjects:

Business and economics,

Political economics,

Macroeconomics,

Public finance and fiscal theory,

Business management,

Marketing, sales, customer relations,

Management, organization, corporate governance

© 2017 Goran Vlašić, Emanuel Tutek, published by University of Zagreb, Faculty of Economics & Business
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Volume 20 (2017): Issue 2 (November 2017)