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How, if at All, should the Law of Trademarks Adapt to the Rise of Sensory Marketing? Cover

How, if at All, should the Law of Trademarks Adapt to the Rise of Sensory Marketing?

Open Access
|Oct 2018

Authors

Michał Wołangiewicz

michal.wolangiewicz@gmail.com

London School of Economics (LSE) and Wroclaw University,, London, UK
Language: English
Page range: 40 - 57
Published on: Oct 17, 2018
Published by: University of Wroclaw, Faculty of Law, Administration and Economics
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Related subjects:

© 2018 Michał Wołangiewicz, published by University of Wroclaw, Faculty of Law, Administration and Economics
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.