Skip to main content
Have a personal or library account? Click to login
Employing nation branding in the Middle East - United Arab Emirates (UAE) and Qatar Cover

Employing nation branding in the Middle East - United Arab Emirates (UAE) and Qatar

Management & Marketing
Volume 12 (2017): Issue 2 (June 2017)
By:   
Open Access
|Aug 2017
Download

Download Article

Download the full article as a PDF file.

DOI: https://doi.org/10.1515/mmcks-2017-0013 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206
Journal RSS Feed
Language: English
Page range: 208 - 221
Published on: Aug 22, 2017
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Keywords:
nation branding,
place branding,
strategy,
growth,
Middle East
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance,
Business and economics,
Business management,
Marketing, sales, customer relations,
Business and economics,
Business management,
Entrepreneurship,
Business and economics,
Business management,
Business development, change management, cooperation

© 2017 Cornelia Zeineddine, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Volume 12 (2017): Issue 2 (June 2017)
Previous article
Next article