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An Investigation into the Impact of Service Quality, Frequent Flier Programs and Safety Perception on Satisfaction and Customer Loyalty in the Airline Industry in Southern Africa Cover

An Investigation into the Impact of Service Quality, Frequent Flier Programs and Safety Perception on Satisfaction and Customer Loyalty in the Airline Industry in Southern Africa

South East European Journal of Economics and Business
Volume 11 (2016): Issue 1 (April 2016)
By: Maxwell Sandada and  Bright Matibiri  
Open Access
|Jul 2016

Authors

DOI: https://doi.org/10.1515/jeb-2016-0006 | Journal eISSN: 2233-1999
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Language: English
Page range: 41 - 53
Published on: Jul 26, 2016
Published by: University of Sarajevo
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
Customer loyalty,
satisfaction,
service quality,
safety,
frequent flier programmes,
aviation
Related subjects:
Business and economics,
Business management,
Business management, other,
Political economics,
Political economics, other

© 2016 Maxwell Sandada, Bright Matibiri, published by University of Sarajevo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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