Culture-Laden Imports: International Market Entry and Cultural Taboos Cover

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Culture-Laden Imports: International Market Entry and Cultural Taboos

International Journal of Management and Economics

Volume 50 (2016): Issue 1 (June 2016)

By: William David Brice, Edward Chu and Wayne Jones

Open Access

|Jul 2016

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DOI: https://doi.org/10.1515/ijme-2016-0011 | Journal eISSN: 2543-5361 | Journal ISSN: 2299-9701

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Language: English

Page range: 49 - 62

Published on: Jul 15, 2016

Published by: Warsaw School of Economics

In partnership with: Paradigm Publishing Services

Publication frequency: 4 issues per year

Keywords:

international marketing,

market acceptance,

consumer ethnocentrism,

cultural taboos

Related subjects:

Business and economics,

Political economics,

Economic theory, systems and structures,

Business management,

Management accounting, financial controlling, cost calculation, investment

© 2016 William David Brice, Edward Chu, Wayne Jones, published by Warsaw School of Economics
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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