Destination brand equity in tourism context: evidence on Iran
Authors
Bahram Kheiri
Iran (Islamic Republic of)
Mehdi Mohsenipoor Golmaghani
Iran (Islamic Republic of)
Sina Fakharmanesh
Iran (Islamic Republic of)
Seyyedeh Sahar Mousavi
Iran (Islamic Republic of)
Language: English
Page range: 176 - 187
Submitted on: Dec 15, 2015
Accepted on: Oct 10, 2016
Published on: Mar 30, 2017
Published by: Polytechnic Institute of Leiria
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Related subjects:
© 2017 Bahram Kheiri, Masoud Lajevardi, Mehdi Mohsenipoor Golmaghani, Sina Fakharmanesh, Seyyedeh Sahar Mousavi, published by Polytechnic Institute of Leiria
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.