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A Technology Acceptance Model of common bean growers’ intention to adopt Integrated Production in the Brazilian Central Region Cover

A Technology Acceptance Model of common bean growers’ intention to adopt Integrated Production in the Brazilian Central Region

Open Access
|Mar 2018

Figures & Tables

Figure 1

Technology Acceptance Model (TAM); Source: Davis (1989)

Abbildung 1. Technologieakzeptanzmodell (TAM); Quelle: Davis (1989)

Figure 2

Path diagram

Abbildung 2. Pfaddiagramm

Table 1

Items of the TAM model

Tabelle 1 Begriffe des TAM Modells

Latent variablesMeasurement variables (items)7 points scale
By using IP in my farm, the agronomic effectiveness would improve.(1) Extremely unlikely→ Extremely likely (7)
PUBy using IP in my farm, the costs of inputs would decrease.(1) Extremely unlikely→ Extremely likely (7)
I believe IP can bring more benefits to the environment than conventional systems.(1) Extremely unlikely→ Extremely likely (7)
It will be easy for me to learn and apply most of the IP practices.(1) Extremely unlikely→ Extremely likely (7)
It will be easy for me to understand and apply the IP standards for common beans’ production.(1) Extremely unlikely→ Extremely likely (7)
PEOUIt will be easy for me understand and apply the IP standards for common beans’ production.(1) Extremely unlikely→ Extremely likely (7)
It will be easy for me to use IP with the present biological control agents and other IPM supplies available in my region.(1) Extremely unlikely→ Extremely likely (7)
I would find IP easy to use for producing common beans.(1) Extremely unlikely→ Extremely likely (7)
ATTI would say that my overall opinion of IP system is (…)(1) Extremely unfavorable→ Extremely favorable (7)
I (…) the idea of using IP in my farm.(1) Extremely dislike→ Extremely like (7)
Using IP system in my farm is an (…) decision.(1) Extremely negative→ Extremely positive (7)
INTI intend to use IP as my farming system.(1) Extremely unlikely→ Extremely likely (7)
I would recommend the IP system adoption for other farmers in my region.(1) Extremely unlikely→ Extremely likely (7)
I would also adopt IP if the neighboring farmers adopt.(1) Extremely unlikely→ Extremely likely (7)
Table 2

Model fit summary

Tabelle. Zusammenfassung der Modellgüte

MeasuresEstimated ModelAcceptable values
Chi-square59.694the lower the better
DoF59-
p-value0.45the higher (non-significant) the better
GFI0.912≥ 0.90
CFI0.998≥ 0.90
RMSEA0.011< 0.080
CMIN/DoF1.0121 – 5
Table 3

Standardized Residual Covariances Matrix

Tabelle 3. Standardisierte Residuen-Kovarianzmatrix

PEOU6PU3BI3BI2BI1A4A2A1PEOU1PEOU2PEOU4PU2PU5
PEOU6.000
PU 31.546.000
BI3.524.458.000
BI21.719-.355.000.000
BI11.844.066-.439.027.000
A41.284-.401-.070-.237-.039.000
A21.968.809.197-.033.167.067.000
A11.480-.635.535.194-.102.157-.214.000
PEOU1-.309.167-1.294-.329.106-.930.029-.659.000
PEOU2-.153.510-.961-.323.179-.531.195-.014.112.000
PEOU4.6031.407.957-.019-1.147.187-.010-.225.184-.223.000
PU2.562.044.364.159-.152.060-.531-.087-.643.012-.935.000
PU 5-.082-.347.578.311-.1031.497.2442.382-.475-.5031.201.063.00
Table 4

Structural Model and Hypothesis testing

Tabelle 4. Strukturiertes Model und Hypothesentest

HypothesisPathsCoefficientp-value
H1INT←PU1.1080.084*
H2INT←ATT1.1920.000***
H3ATT←PEOU0.1840.210*
H4PU←PEOU0.1530.093*
H5ATT←PU1.2290.044**

* =not significant at the 0.05 level;

*** =significant at the 0.001 level

* =not significant at the 0.05 level;

* =not significant at the 0.05 level;

** =significant at the 0.05 level;

Table 5

Standardized Regression Weights

Tabelle 5. Standardisierte Regressionsgewichte

Sth. Regression WeightsEstimateSth. Regression WeightsEstimate
INT←PU0.287peou2←PEOU0.834
INT←ATT0.762peou4←PEOU0.377
A←PEOU0.171peou6←PEOU0.504
PU←PEOU0.351al←ATT0.785
ATT←PU0.498a2← ATT0.818
pu2←PU0.767a4← ATT0.807
pu3←PU0.512intl←INT0.827
pu5←PU0.294int2←INT0.833
peou1←PEOU0.761int3←INT0.514
Latent variablesDescriptive Statistics Measurement variables (items)MeanStd. Deviation
(PU) Perceived Usefulness (0.722)*Benefits to environment6.01.1
Improve agronomic efficiency5.71.1
Reduce costs with inputs5.21.6
(PEOU) Perceived Ease of Use (0.730)*Easy to learn and apply IP practices5.71.2
Easy to comprehend and apply the norms5.31.4
Easy to apply with support services4.51.6
Can apply without a full-time agronomist3.62.1
(ATT) Attitude (0.896)*Overall opinion of IP5.71.0
The decision of using IP5.71.1
The choice of using IP5.61.2
The idea of using IP on the farm5.51.2
(INT) Behavioral Intention (0.783)*Would recommend IP for other growers5.41.4
Would adopt if the neighbors adopt5.21.5
Have the intention to use IP in the next 5 years5.01.6
DOI: https://doi.org/10.1515/boku-2017-0012 | Journal eISSN: 2719-5430 (formerly 0006-5471) | Journal ISSN: 0006-5471
Language: English, German
Page range: 131 - 143
Submitted on: Feb 7, 2017
Accepted on: Oct 16, 2017
Published on: Mar 2, 2018
Published by: Universität für Bodenkultur Wien
In partnership with: Paradigm Publishing Services
Publication frequency: Volume open

© 2018 Aluisio Goulart Silva, Maurizio Canavari, Katia Laura Sidali, published by Universität für Bodenkultur Wien
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.