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Customer Perception of CSR Activities: A Comparative Study of Finnish and Russian Consumers Cover

Customer Perception of CSR Activities: A Comparative Study of Finnish and Russian Consumers

TalTech Journal of European Studies
Volume 7 (2017): Issue 2 (October 2017)
By:  and    
Open Access
|Nov 2017
Authors

Authors

Maxim Potepkin

max_pot@mail.ru

St Petersburg State University of Economics, St Petersburg

Olga Firsanova

o.firsanova@mail.ru

St Petersburg State University of Economics, St Petersburg
DOI: https://doi.org/10.1515/bjes-2017-0010 | Journal eISSN: 2674-4619 | Journal ISSN: 2674-4600
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Language: English
Page range: 59 - 83
Published on: Nov 10, 2017
Published by: Tallinn University of Technology
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
Corporate Social Responsibility,
customer loyalty,
customer perception,
customer trust,
Finland,
dietary supplements market,
Russia
Related subjects:
Computer sciences,
Computer sciences, other,
Business and economics,
Political economics,
Political economics, other,
Law,
Law, other,
Social sciences,
Social sciences, other

© 2017 Maxim Potepkin, Olga Firsanova, published by Tallinn University of Technology
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Volume 7 (2017): Issue 2 (October 2017)
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