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Induction Strategy of Igbo Entrepreneurs and Micro-Business Success: A Study of Household Equipment Line, Main Market Onitsha, Nigeria Cover

Induction Strategy of Igbo Entrepreneurs and Micro-Business Success: A Study of Household Equipment Line, Main Market Onitsha, Nigeria

Acta Universitatis Sapientiae, Economics and Business
Volume 4 (2016): Issue 1 (December 2016)
By: Obunike Chinazor Lady-Franca  
Open Access
|Dec 2016

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DOI: https://doi.org/10.1515/auseb-2016-0003 | Journal eISSN: 2360-0047
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Language: English
Page range: 43 - 65
Published on: Dec 28, 2016
Published by: Sapientia Hungarian University of Transylvania
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
Keywords:
“Igba-Odibo”,
induction-strategy,
Igbo-entrepreneurs,
business-success,
business opportunity/expansions,
business/customers networking
Related subjects:
Business and economics,
Political economics,
Economic theory, systems and structures

© 2016 Obunike Chinazor Lady-Franca, published by Sapientia Hungarian University of Transylvania
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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