References
- 1. App, S., Merk, J., et al. (2012). Employer branding: Sustainable HRM as a competitive advan.tage in the market for high-quality employees. Management Revue, 23 (3), pp. 62-278.
- 2. Backhaus, K., Tikoo, S. (2004). Conceptualizing and researching employer branding. Career Development International, 9 (5), pp. 501-517.10.1108/13620430410550754
- 3. Barrow, S., Mosley, R. (2006). The employer brand: Bringing the best of brand management to people at work. Chichester: John Wiley & Sons.
- 4. Baruk, A. (2006). Marketing personalny jako instrument kreowania wizerunku firmy. Warszawa: Difin.
- 5. Berthon, P., Ewing, M., et al. (2005). Captivating company: Dimensions of attractiveness in employer branding. International Journal of Advertising, 24 (2), pp. 151-172.10.1080/02650487.2005.11072912
- 6. Bodak, A., Gableta, M. (2015). Oczekiwania pracowników związane z bezpiecznym funkcjonowaniem w środowisku pracy. Zeszyty Naukowe Politechniki Śląskiej, z. 83, s. 45-54.
- 7. Collins, C.J., Han, J. (2004). Exploring applicant pool and quality: The effects of early recruitment practices, strategies, corporate advertising, and firm reputation. Personnel Psychology, 57, pp. 685-717.10.1111/j.1744-6570.2004.00004.x
- 8. Employee Job Satisfaction and Engagement 2015. The Society for Human Resource Management (SHRM), https://www.shrm.org/Research/SurveyFindings/Documents/2015-Job-Satisfaction-and-Engagement-Report.pdf, (21.06.2016).
- 9. Franca, V., Pahor, M. (2012). The strength of the employer brand: Influences and implications for recruiting. Journal of Marketing & Management, 3 (1), pp. 78-122.
- 10. Gilbreath, B., Karimi, L. (2012). Supervisor behavior and employee presenteeism. International Journal of Leadership Studies, 7 (1), pp. 114-131.
- 11. Gould, A.M. (2010). Working at McDonalds: Some redeeming features of McJobs. Work, Employment and Society, 24 (4), pp. 780-802.10.1177/0950017010380644
- 12. Hajec, M. (2016). Czy zarobki decydują o zadowoleniu z pracy?, http://wynagrodzenia.pl/artykul/czy-zarobki-decyduja-o-zadowoleniu-z-pracy (22.06.2016).
- 13. Lievens, F., Slaughter, J.E. (2016). Employer Image and Employer Branding: What We Know and What We Need to Know. Annual Review of Organizational Psychology and Organizational Behavior, 3 (1), pp. 407-440.10.1146/annurev-orgpsych-041015-062501
- 14. Miles, S.J., Mangold, W.G. (2005). Positioning southwest airlines through employee branding. Business Horizons, 48, pp. 535-545.10.1016/j.bushor.2005.04.010
- 15. Minton-Eversole, T. (2009). Quality measurement: Key to best-in-class talent acquisition. HR Magazine, December, pp. 64-66.
- 16. Russell, J. (2009). Web 2.0 technology: How is it impacting your employer brand?. Nursing Economics, 27 (5), pp. 335-336.
- 17. Smissen, S. van der, Schalk, R., Freese, C. (2013). Organizational change and the psychological contract: How change influences the perceived fulfillment of obligations. Journal of Organizational Change Management, 26 (6), pp. 1071-1090.10.1108/JOCM-08-2012-0118
- 18. Trends in Global Employee Engagement - 2016, Report by Aon Hewitt, http://www.modernsurvey.com/wp-content/uploads/2016/05/2016-Trends-in-Global-Employee-Engagement.pdf, (27.06.2016).
- 19. Wilden, R., Gudergan, S., et al. (2010). Employer branding: Strategic implications for staff recruitment. Journal of Marketing Management, 26 (1-2), pp. 56-73.10.1080/02672570903577091