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The Internationalisation of Marketing in the Education and Research Sector Cover

The Internationalisation of Marketing in the Education and Research Sector

Marketing of Scientific and Research Organizations
Volume 18 (2015): Issue 4 (December 2015)
By: Mirosława Pluta-Olearnik  
Open Access
|May 2017

Authors

Mirosława Pluta-Olearnik

pluta@olearnik.pl

Wrocław University of Economics, Institute of Marketing,, Wrocław, Poland
DOI: https://doi.org/10.14611/minib.18.04.2015.10 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503
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Language: English
Page range: 77 - 95
Published on: May 30, 2017
Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
marketing,
internationalisation,
universities,
research institutes,
communication,
Internet
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Key competences in scholarly research

© 2017 Mirosława Pluta-Olearnik, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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