Celebrity Endorsement on Consumers' Perception and Attitude towards Globacom Telecommunication Products in Ilorin Metropolis
By: Y. I. Mustapha, B. O. Issa and O. F. Bello
Open Access
|May 2021Journal eISSN: 2448-9344
Language: English
Page range: 61 - 79
Published on: May 19, 2021
Published by: Faculty of Management Studies and Commerce, University of Sri Jayewardenepura
In partnership with: Paradigm Publishing Services
Keywords:
© 2021 Y. I. Mustapha, B. O. Issa, O. F. Bello, published by Faculty of Management Studies and Commerce, University of Sri Jayewardenepura
This work is licensed under the Creative Commons License.