Aspirations in Marketing? Pick the Right Company!
McAlister, Leigh
Beyond the 4Ps: How Marketing Can Influence Strategy in a Changing Landscape
Germann, Frank
(Re)Claiming Marketing's Strategic Role: Get the Board on Board!
Ebbes, Peter
Marketing Excellence: The Organic Growth Playbook for the Digital Age
Hohenberg, Sebastian
Editorial
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Moldovan Researchers’ Views on Predatory Publishing: Awareness, Experience and Policy Implications
Cuciureanu, Gheorghe, Turcan, Nelly, Vrabie, Valeria
Administrative Law’s Role in Protecting Ethnic and Religious Minorities: Legal Mechanisms, Policy Challenges, and Future Directions
Al-Raggad, Abdallah Kalaf
When Security Overrides Transparency: The National Security Clause in Whistleblower Protection (Polish and EU Perspective)
Grześków, Małgorzata
Katalytische Industriepolitik – in concordia varietas
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Wettbewerbsfähigkeit – die EU-Agenda
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Spieleentwicklung und Serious Games in Österreich
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Zur Handelsabhängigkeit Europas und Österreichs von China
Wende, Adrian, Ertl, Martin, Weyerstraß, Klaus