Mapping Research on User-Generated Content in the Service Sector — A Bibliometric Analysis
Wąsowicz-Zaborek, Elżbieta
Volume 49 (2023): Issue 3 (September 2023)
Crowdfunding for University Projects Based on GOuep.pl
Mruk-Tomczak, Dobrosława, Jerzyk, Ewa
Analysis of the Influence of E-Learning Service Quality Factors on Student Perceived Value and Student Satisfaction, with Implication to Student Loyalty
Felix, Prihanto, Y. Johny Natu, Annas, Mohammad
Personal Brand — Instructions of Use. Do Young Professionals Want and Need to be Taught Personal Branding?
Macalik, Joanna
Analysis of Citations and Co-Citations of the Term ‘Word of Mouth’ Based on Publications in the Field of Social Sciences
Błoński, Krzysztof
Price Differentiation in Online and Offline Retail: An Empirical Study of Current Practices
Kiczmachowska, Ewa E., de Pourbaix, Paweł, Jemielniak, Dariusz
The Influence of Engagement in Value Co-Creation on E-Learning Experience and Student Satisfaction: An Empirical Study
Dziewanowska, Katarzyna, Kacprzak, Agnieszka
Volume 48 (2023): Issue 2 (June 2023)
Marketing in the Context of Organisational Market Resilience
Kozielski, Robert
Corporate Social Responsibility Practices in the Energy Industry — Trends of Change
Pluta-Olearnik, Mirosława, Buda, Aneta
Young Consumers Towards an Ecological Approach to Life in the Age of Smart Homes and Devices
Kolny, Beata