The scientific event – a visibility factor for the university brand
Nicolae Al. Pop, Cristina-Maria Ott, Daniela Simion-Danicescu, Steluța Todea
Marketing communication in Tourism Connection challenges in new service sectors
Nicolae Al. Pop, Cristina Andrada Baba, Raluca Năstate Anysz
National branding strategy and its effects on business and tourism
Nicolae Al. Pop, Cristina Andrada Baba, Raluca Năstase Anysz, Dragos Tohanean
Marketing of luxury events. Case study on the tenth Congress of anti-aging medicine, Bucharest, 2018
Nicolae Al. Pop, Cristina-Maria Ott, Daniela Simion, Monica Zottu-Z