Cluster Analysis for the Determination of Innovative and Sustainable Oriented Regions in Europe
Pelau, Corina, Chinie, Alexandra-Catalina
Consumers’ Perception on the Ethics of Neuromarketing
Badescu, Ruxandra, Pelau, Corina
Coffee Consumption Patterns in a Hurried Society
Pelau, Corina, Radulescu, Lorena
Calculation of the differences of attitude and behavior of two generations with the Euclidian-metric
Serban, Daniela, Pelau, Corina, Chinie, Alexandra Catalina
Consumers’ perception on the use of cognitive computing
Pelau, Corina, Barbul, Maria
The influence of personality types on the impulsive buying behavior of a consumer
Pelau, Corina, Serban, Daniela, Chinie, Alexandra Catalina
Clusters of Tourism Consumers in Romania
Pelau, Corina, Chinie, Alexandra Catalina
The role of celebrities for the image of endorsed products
Opris, Adriana, Pelau, Corina, Lazar, Laura
Consumers’ perception on the advantages and disadvantages of cookies and browsing history
Pelau, Corina, Niculescu, Miruna, Stanescu, Mihaela
Product versus Celebrity – An eye-tracking experiment for the determination of the attention-catcher in advertising
Nistoreanu, Puiu, Pelau, Corina, Lazar, Laura
Expectations Towards Charging Infrastructure as Buying Motive for Electrical Cars
Caraiani, Cristian, Pelau, Corina, Gati, Mirko
Big-Data and Consumer Profiles – The hidden traps of data collection on social media networks
Pelau, Corina, Stanescu, Mihaela, Serban, Daniela