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Consumers’ Perception on the Ethics of Neuromarketing Cover

Consumers’ Perception on the Ethics of Neuromarketing

Open Access
|Dec 2019
Table of contents

Table of contents

Frontmatter

Contents

Foreword

Management’s Influence over the Auditor in Detecting Creative Accounting Practices

Quality Management at the Level of Organizations

Is the European Union a Global Economic Actor? An Analysis of the Trade Performances of the European Union

Management Challenges for Diplomatic Structures Case Study: Perspectives on the Appointment of Danish Tech Ambassador

Analysis of Public Procurement Evolution in Romania

E-Government - a Paradigm of Sustainable Governance?

Electronic Governance versus Open Government in the Globalization Era

Risk Aversion, Risk Tolerance and Risk Avoidance in the Private Family Business

Using Fuzzy Model for Choosing the Optimal Means of Service Delivery in a Local Government

Sustainable Development in Lebanese Banking Industry

Introducing the National Health Insurance Card − a Key Tool for Reducing Corruption in the Healthcare System in Romania

EU Security Research in the Public Sector A Brief Introduction

The Economic Challenge of Organ Transplantation Program

Corporate Social Responsibility in the E-Commerce

Population Growth and the Food Caloric Supply

The Impact of Environmental Corporate Social Responsibility Practices

Is There Going to Be a Bioeconomy in Europe?

Is Blockchain a New Creative Industry?

Aspects of Education and Training in Support of Employment

Multiculturalism in Romanian Economic Higher Education Part I – Western Cultural Centres

Multiculturalism in Romanian Economic Higher Education Part II – Eastern Cultural Centres

Competitiveness in Psycho-Socio-Economic Context

Corporate Governance and Public Affairs/Lobbying in Romania

The Knowledge-Based Economy: Expected Professionals' Motivation Towards R & DActivities

The Use of Cloud Computing Applications for Learning A Survey among Romanian Students

The Relationship between Sustainability and Tourism

Coffee Consumption Patterns in a Hurried Society

Consumers’ Perception on the Ethics of Neuromarketing

The Place of Small and Medium-sized Enterprises (SMEs) in Sustaining Trade in Tourism Services

An overview of Digital Globalization and Its Opportunities

Developing High-Performance New Products Through Aesthetic Design

The Influence of Generational Cohorts on Implementing Gamification in an Organization Based on Innovation

Risk Management in the Age of Business Intelligence and Analytics

How GDPR Changed the Market Research Business Model

Dynamic Data Nomenclatures in Business Applications

The Struggle to Get Excellence in Scientific Publication at the Bucharest University of Economic Studies – A Pilot Study

39 chapters available

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PDF ISBN: 978-83-66675-32-2 | DOI: 10.2478/9788366675322
Publisher: Bucharest University of Economic Studies
Copyright owner: © 2021 Authors
Publication date: 2019
Language: English
Pages: 330