Regional Lifestyle Segmentation in the Western Balkans
Husić-Mehmedović, Melika, Čičić, Muris, Agić, Emir
Can You See How it Smells? What Eye Tracking Can Tell us about the Shelf Management of Luxury Perfumes
Krajina, Anida, Husić-Mehmedović, Melika, Koštrebić, Kemal
The Role of Consumer Knowledge in the Privacy Paradox of Personalised Advertising
Zahirović, Miralem, Marić, Esmeralda, Husić-Mehmedović, Melika