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South Asian Journal of Business Insights Cover

South Asian Journal of Business Insights

Website:https://sajbi.sljol.info
Publisher:Faculty of Management and Finance, University of Ruhuna
Open Access
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About the journal

South Asian Journal of Business Insights , a peer reviewed biannual journal, published by the Faculty of Management and Finance, University of Ruhuna. It welcomes research centered on the fields aligned with business management, with special focus on the South Asian context.

View full aims & scope

All volumes and issues in this journal

Open Access
|Dec 2025
Editorial
  
Open Access
|Dec 2025
Integrated Model of Customer Loyalty in the Context of the Mobile Telecommunications Service Industry: Mediating Role of Customer Satisfaction
 and    
Open Access
|Dec 2025
Barriers to LGBTIQ+ Inclusion Despite Formalized Policies: A Sri Lankan Experience
  
Open Access
|Dec 2025
Impact of Financial Literacy on the Debt Trap of Micro, Small, and Medium Enterprises in the Northern Province of Sri Lanka
 and    
Open Access
|Dec 2025
Moderating Role of Uncertainty and Asset Specificity in the Structure-Conduct-Performance Paradigm: Evidence from Rice Millers in Sri Lanka
,   and    
Open Access
|Oct 2025
Driving Customer Purchase Intention through AI-Enabled TV Ads: The Role of Creativity and Entertainment
,   and    

Journal details

Aims and scope

Aims and scope

South Asian Journal of Business Insights (SAJBI), a peer reviewed biannual journal, published by the Faculty of Management and Finance, University of Ruhuna. It welcomes research centered on the fields aligned with business management, with special focus on the South Asian context.

eISSN: 2773-6997|Language: English
Website: https://sajbi.sljol.info
Published by: Faculty of Management and Finance, University of Ruhuna
In partnership with: Paradigm Publishing Services
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