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WordPress 3 Search Engine Optimization Cover

WordPress 3 Search Engine Optimization

Getting your WordPress site well positioned on Google and Bing is a fine art that this guide covers brilliantly. From SEO basics to white-hat tips and tricks, you‚Äôll learn to give your site the competitive edge.

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|May 2011
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Getting your WordPress site well positioned on Google and Bing is a fine art that this guide covers brilliantly. From SEO basics to white-hat tips and tricks, you’ll learn to give your site the competitive edge.

Key Features

  • Discover everything you need to get your WordPress site to the top of the search engines
  • Learn everything from keyword research and link building to customer conversions in this complete guide
  • Packed with real-word examples to help get your site get noticed by the likes of Google, Yahoo, and Bing
  • This easy-to-read guide takes you step-by-step through the process of building a search engine-friendly WordPress site

Book Description

WordPress is a powerful platform for creating feature-rich and attractive websites and blogs; but with a little extra tweaking and effort your WordPress site can dominate the search engines and bring thousands of new customers to your blog or business.

WordPress3.0 Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results and proliferate their business. You'll be able to take your WordPress blog/site to the next level, as well as brush aside even the stiffest competition with this book in hand.

We'll begin with a typical WordPress installation and with a variety of simple techniques, turn it into a powerful website that search engines will reward with high rankings.

We'll go further: with advanced plug-ins we'll connect your WordPress site to popular social media sites and expand the reach of your site to bring more visitors. You'll learn about dozens of free online tools to accomplish everything from keyword research to monitoring your ranking progress.

WordPress is a great start for building search-friendly sites. However, with the tools in this book, you'll get your website/blog noticed by numerous new users/customers or your target audience.

What you will learn

  • Understand the elements that search engines use to rank websites‚Äîand how to optimize you site for premium placement
  • Empower your site with the functionality of social media sites to extend its reach and gain more visitors
  • Discover the high-volume, high-value search phrases that customers use
  • Learn to avoid dangerous black-hat optimization techniques
  • Build high-quality, high-value links from other websites to raise your rankings in search engines
  • Create optimized and engaging content that both search engines and readers will love
  • Avoid common SEO mistakes that can get your site penalized by search engines
  • Acquire web video for higher rankings and more visitors
  • Learn to test your site and monitor your progress
  • Harness the power of third-party plugins to turn your WordPress blog into a high-powered ranking machine

Who this book is for

This book is written for anyone using WordPress, ranging from owners of business sites to website developers and blog owners. Any WordPress user who wants to sell products or services, or send out a message to the world will find that getting better rankings in the search engines will help them reach their goal faster.

Some prior knowledge of WordPress is expected but no prior knowledge of search engine optimization is needed for this book. Readers will get a deeper level of knowledge on how to make their website rank better and attract more visitors.

Table of Contents

    PDF ISBN: 978-1-84719-901-0
    Publisher: Packt Publishing Limited
    Copyright owner: © 2011 Packt Publishing Limited
    Publication date: 2011
    Language: English
    Pages: 344