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Marketing Automation with Mailchimp Cover

Marketing Automation with Mailchimp

Expert tips, techniques, and best practices for scaling marketing strategies and ROI for your business

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|Jun 2023
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Authors

J. Caraballo Margarita :

Margarita Caraballo is a senior technical product manager at Mailchimp, a marketing automation platform that has joined the Intuit suite of products as of late 2021. She lives in Atlanta and has been with Mailchimp for close to a decade and has seen its growth from a bulk email web app to a multi-channel marketing automation platform. Throughout that time, she has worked in every major customer-focused pillar of the company: product, engineering, and support. Throughout her career in tech, she has worked directly with users, as well as embedded with engineering teams. She is often described as equal parts data-driven and practical, helping others learn how to connect the pieces of their data together to tell a compelling story.

PDF ISBN: 978-1-80056-756-6
Publisher: Packt Publishing Limited
Copyright owner: © 2023 Packt Publishing Limited
Publication date: 2023
Language: English
Pages: 304