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Learning Magento 2 Administration Cover

Learning Magento 2 Administration

Maximize the power of Magento 2 to improve your e-commerce business

Paid access
|Sep 2025
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Maximize the power of Magento 2 to improve your e-commerce business

Key Features

  • Strategic planning for maximizing your Magento 2 store’s operations and sales.
  • Important guidelines and advice for optimizing your Magento 2 store.
  • Packed with screenshots and step-by-step instructions to leverage the hundreds of Magento 2 features.

Book Description

Magento 2 has been completely re-written and re-designed to take the world’s most popular open source e-commerce platform to new heights of productivity and usability. With this overhaul comes improved opportunities to leverage the world’s most successful open source e-commerce platform for your online retail and wholesale business.
The focus of this book is on operational aspects: those actions you, as a proprietor, can take to give your customers a more delightful shopping experience. In this guide, we delve into all aspects of managing a Magento 2 store, from product creation to marketing, customer management to search engine optimization. This book is not only a step-by-step course in setting up your Magento 2 website, it will be a handy reference as continue to improve and refine your online presence.

What you will learn

  • Strategies for creating multiple stores within a single Magento installation.
  • Use of complex product types such as bundles, downloadables and virtual products.
  • Configuring payments, shipping and taxes.
  • Accommodating multiple languages and currencies.
  • Installing and configuring themes.
  • Managing content and search engine optimization.
  • Creating promotions, up-sells and cross-sells.
  • Leveraging the customer relationship features of Magento 2.
  • Securing and optimizing your installation.

Who this book is for

This guide is for store owners who use Magento 2 on a daily basis to operate their online stores. Proprietors will use this guide as a reference for ensuring that they are utilizing the full power of Magento 2. Developers and solution providers will find this guide a helpful tool in identifying opportunities to help their clients navigate the complexity of Magento 2.

Table of Contents

  1. Introducing Magento 2
  2. Settings and Configurations
  3. Catalogs & Stores
  4. Preparing to Sell
  5. Products
  6. Themes
  7. Content and SEO
  8. Promotions and Communication
  9. Security and Administration
  10. Startup checklist
PDF ISBN: 978-1-78328-826-7
Publisher: Packt Publishing Limited
Copyright owner: © 2016 Packt Publishing Limited
Publication date: 2025
Language: English
Pages: 300