Development and Evaluation of a Novel Population Needs-Based Sub-Segmentation Model (NBSSM) in Singapore
By: Yun Hu, Lee Ann Tan, Rachel Lim and Yeuk Fan Ng
DOI: https://doi.org/10.5334/ijic.ICIC23365 | Journal eISSN: 1568-4156
Language: English
Published on: Dec 28, 2023
Published by: Ubiquity Press
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
© 2023 Yun Hu, Lee Ann Tan, Rachel Lim, Yeuk Fan Ng, published by Ubiquity Press
This work is licensed under the Creative Commons Attribution 4.0 License.