Application of Differentiation Strategy on the Profitability of SMEs (Evidence from Western Province in Sri Lanka)
By: R. Sivashanker
Open Access
|Dec 2021Authors
DOI: https://doi.org/10.4038/wjm.v12i2.7539 | Journal eISSN: 2012-6182
Language: English
Page range: 229 - 247
Published on: Dec 30, 2021
Published by: Department of Business Management, Wayamba University of Sri Lanka
In partnership with: Paradigm Publishing Services
© 2021 R. Sivashanker, published by Department of Business Management, Wayamba University of Sri Lanka
This work is licensed under the Creative Commons License.