
The Factors Affecting Consumer Attitudes toward Social Media Advertising in ABC Bank: A Study on Credit Card Users
Authors
DOI: https://doi.org/10.4038/sljms.v5i1.107 | Journal eISSN: 2792-1093
Language: English
Page range: 67 - 88
Published on: Sep 20, 2023
Published by: Open University of Sri Lanka
In partnership with: Paradigm Publishing Services
Keywords:
© 2023 W. W. A. D. Sachini Anushika, V. Sivalogathasan, published by Open University of Sri Lanka
This work is licensed under the Creative Commons Attribution-NoDerivatives 4.0 License.