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Antecedents of Customer Retention with Special Reference to Motor Insurance Industry in Sri Lanka Cover

Antecedents of Customer Retention with Special Reference to Motor Insurance Industry in Sri Lanka

By:   
Open Access
|Jul 2020

Authors

D.N.E. Lakmal

nabey@ou.ac.lk

Sri Lanka Institute of Marketing
Language: English
Page range: 44 - 62
Published on: Jul 1, 2020
Published by: Open University of Sri Lanka
In partnership with: Paradigm Publishing Services

© 2020 D.N.E. Lakmal, published by Open University of Sri Lanka
This work is licensed under the Creative Commons License.