Integrated Model of Customer Loyalty in the Context of the Mobile Telecommunications Service Industry: Mediating Role of Customer Satisfaction
By: A. C. Karunaratna and P. A. P. S. Kumara
DOI: https://doi.org/10.4038/sajbi.v5i2.79 | Journal eISSN: 2773-6997
Language: English
Page range: 3 - 29
Published on: Dec 31, 2025
Published by: Faculty of Management and Finance, University of Ruhuna
In partnership with: Paradigm Publishing Services
Keywords:
© 2025 A. C. Karunaratna, P. A. P. S. Kumara, published by Faculty of Management and Finance, University of Ruhuna
This work is licensed under the Creative Commons Attribution 4.0 License.