
The Influence of E-Word of Mouth Marketing on Students’ Selection of Management Degrees
By: T. H. Rathnayake and U. G. C. Lakchan
Authors
DOI: https://doi.org/10.4038/sajbi.v3i2.59 | Journal eISSN: 2773-6997
Language: English
Page range: 90 - 106
Published on: Dec 31, 2023
Published by: Faculty of Management and Finance, University of Ruhuna
In partnership with: Paradigm Publishing Services
Keywords:
© 2023 T. H. Rathnayake, U. G. C. Lakchan, published by Faculty of Management and Finance, University of Ruhuna
This work is licensed under the Creative Commons Attribution 4.0 License.