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When Likes Turn into Dislikes: How Negative Reviews from Food Vloggers Shape Consumer Perception in the Restaurant Sector: The Mediating Role of Brand Loyalty in Western Province, Sri Lanka Cover

When Likes Turn into Dislikes: How Negative Reviews from Food Vloggers Shape Consumer Perception in the Restaurant Sector: The Mediating Role of Brand Loyalty in Western Province, Sri Lanka

Open Access
|Jun 2025

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DOI: https://doi.org/10.4038/pmr.v7i1.85 | Journal eISSN: 2673-1207
Language: English
Page range: 1 - 30
Published on: Jun 30, 2025
Published by: Faculty of Management, University of Peradeniya
In partnership with: Paradigm Publishing Services

© 2025 S. S. J. Patabendige, P. S. S. Senarathna, M. Dhuveeshan, published by Faculty of Management, University of Peradeniya
This work is licensed under the Creative Commons License.