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Building relations between a company and consumers through cocreation: Polish and Chinese context Cover

Building relations between a company and consumers through cocreation: Polish and Chinese context

Kelaniya Journal of Management
Volume 6 (2017): Issue 1
By:  and    
Open Access
|Jul 2017
Articles in this issue
DOI: https://doi.org/10.4038/kjm.v6i1.7525 | Journal eISSN: 2448-9298
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Language: English
Page range: 32 - 46
Published on: Jul 27, 2017
Published by: Faculty of Commerce and Management Studies University of Kelaniya
In partnership with: Paradigm Publishing Services
Keywords:
Relationship,
Co-creation process,
Consumer,
Poland,
China,
Management

© 2017 M. Wiścicka, S. Misiak-Kwit, published by Faculty of Commerce and Management Studies University of Kelaniya
This work is licensed under the Creative Commons License.

Volume 6 (2017): Issue 1
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