Experiential Marketing, Destination Image, Tourists Satisfaction, and Tourists’ Destination Loyalty for Sustainable Tourism (Evidence from Tourists’ Cultural Destinations in Sri Lanka)
Authors
Y.M.W.G.P.K. Udurawana
Senior Lecturer, Department of Business Management, Faculty of Management Studies, Rajarata University of Sri Lanka
DOI: https://doi.org/10.4038/jmsh.v3i1.5 | Journal eISSN: 2579-1974
Language: English
Page range: 93 - 108
Published on: Dec 31, 2022
Published by: General Sir John Kotelawala Defence University
In partnership with: Paradigm Publishing Services
Keywords:
© 2022 Y.M.W.G.P.K. Udurawana, published by General Sir John Kotelawala Defence University
This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike 4.0 License.