A Study on Workforce Development and Retention Strategies in the Construction Industry in Sri Lanka

This research aims to examine how workforce development and retention strategies influence the efficiency and effectiveness of construction projects in Sri Lanka, with a view to identifying practical interventions for reducing turnover and enhancing workforce stability. A mixed-methods approach was employed, combining qualitative interviews and quantitative surveys targeting construction professionals and labourers from construction companies who have registration from CS2 to C3 grades at the Construction Industry and Development Authority (CIDA). The collected data were analyzed using the RII method and statistical tools in SPSS to rank factors affecting workforce turnover, development, and retention. Reliability tests ensured data consistency. The study identified significant factors impacting workforce turnover, such as inadequate wages, unsatisfactory working conditions, and limited career development opportunities. Strategies to address these challenges include offering structured training programs, improving working conditions, and enhancing recognition and reward systems. Correlations between workforce perspectives and professionals’ insights highlighted the need for collaborative approaches to address industry-wide issues. The research emphasizes the importance of adopting innovative workforce strategies to foster a skilled and motivated construction workforce. Recommendations include policy-level interventions, improved training programs, and industry collaborations to ensure long-term workforce stability. These findings aim to contribute to the sustainable development of the construction industry in Sri Lanka by improving workforce productivity and reducing turnover rates.