Abstract
In Polish history, the post-World War II era saw the greatest expansion of new architectural fabric. The public and residential structures that were mass-produced during that period have now attained an age that need restorations, prompting inquiries regarding conservation protection. The preservation of residential structures, which are frequently not updated to meet contemporary requirements, is a particularly delicate topic. The modernization of such assets goes beyond conventional monument preservation. A significant obstacle in this process is the insufficient comprehension of the values inherent in the legacy of post-war architecture, alongside a deficiency in education and advocacy for this history. The article outlines several initiatives implemented in Krakow in recent years to enhance awareness of the significance of post-war architectural heritage. The initiatives related to the Złotego Wieku housing estate in Mistrzejowice district were comprehensive and may provide support for endeavors in Poland and elswhere. Their objective was social mobilization and fostering a sense of pride among their community.