Moldovan Tomato Market Analysis through Use of the Agricultural Marketing Information System
By: Alexander Kandakov and Bohumil Havrland
Open Access
|Nov 2012
References
- Armstrong G., Kotler P. (2007): Marketing: An Introduction, 8th Ed. Pearson, Prentice-Hall. Upper Saddle River, New Jersey, NJ.
- Food and Agriculture Organization of the United Nations (FAO), 2010. Agrovoc. Agricultural information management standards. Online http://aims.fao.org/website/Concept- Scheme/sub
- FAO Statistical division FAOSTAT, 2012. Country data - Moldova. Tomatoes production and export. Online: http://faostat.fao.org/site/567/DesktopDefault.aspx?PageID=567#ancor
- Harmon R. (2003): Marketing Information System. Encyclopedia of Information Systems, Vol. 3, Elsevier Science (USA), pp.137-151.
- Herver A.R., March S.T., Park J., Ram S. (2004): Design science in information systems research. MIS Quarterly 28 (1): 75-105.
- Kotler P., Keller, K.(2007): Marketing Management. New Jersey: Pearson Education.
- National Agency for Rural Development ACSA, 2009. Tomato value chain analysis. Agentia nationala de dezvoltare rurala. Afaceri in legumicul tura. Chisinau
Language: English
Page range: 157 - 165
Published on: Nov 1, 2012
Published by: Mendel University in Brno
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
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© 2012 Alexander Kandakov, Bohumil Havrland, published by Mendel University in Brno
This work is licensed under the Creative Commons License.