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Intercultural Differences in the Purchase and Information Behaviour of Young Consumers Cover

Intercultural Differences in the Purchase and Information Behaviour of Young Consumers

Organizacija
Volume 45 (2012): Issue 1 (January 2012)
By: Beno Klemenčič,  Gabrijel Devetak and  Darko Števančec  
Open Access
|Feb 2012

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DOI: https://doi.org/10.2478/v10051-012-0002-8 | Journal eISSN: 1581-1832 | Journal ISSN: 1318-5454
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Language: English
Page range: 14 - 23
Published on: Feb 7, 2012
Published by: University of Maribor
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
consumer behaviour,
clothing,
marketing strategies,
intercultural differences
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance

© 2012 Beno Klemenčič, Gabrijel Devetak, Darko Števančec, published by University of Maribor
This work is licensed under the Creative Commons License.

Volume 45 (2012): Issue 1 (January 2012)