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How Public Relations Impact on a Company's Effectiveness Cover

How Public Relations Impact on a Company's Effectiveness

Organizacija
Volume 41 (2008): Issue 3 (May 2008)
By: Damjana Jerman,  Goran Vukovič and  Bruno Završnik  
Open Access
|Dec 2008

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DOI: https://doi.org/10.2478/v10051-008-0010-x | Journal eISSN: 1581-1832 | Journal ISSN: 1318-5454
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Language: English
Page range: 91 - 98
Published on: Dec 12, 2008
Published by: University of Maribor
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
Public relations,
Public relations function,
Company's effectiveness,
Public relations strategy,
Public relations agency
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance

© 2008 Damjana Jerman, Goran Vukovič, Bruno Završnik, published by University of Maribor
This work is licensed under the Creative Commons License.

Volume 41 (2008): Issue 3 (May 2008)