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Influence of Online Forums on Customers’ Buying Decisions: A Machine Learning Approach Cover

Influence of Online Forums on Customers’ Buying Decisions: A Machine Learning Approach

Studies in Business and Economics
Volume 18 (2023): Issue 3 (December 2023)
By: Reeti Agarwal and  Ankit Mehrotra  
Open Access
|Jan 2024

Authors

Reeti Agarwal

Jaipuria Institute of Management, Lucknow, India

Ankit Mehrotra

Jaipuria Institute of Management, Lucknow, India
DOI: https://doi.org/10.2478/sbe-2023-0042 | Journal eISSN: 2344-5416 | Journal ISSN: 1842-4120
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Language: English
Page range: 5 - 23
Published on: Jan 11, 2024
Published by: Lucian Blaga University of Sibiu
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
Keywords:
Online forums,
Buying Decision,
Introversion,
Extraversion,
Machine learning
Related subjects:
Business and economics,
Business management,
Management accounting, financial controlling, cost calculation, investment,
Management, organization, corporate governance,
Business development, change management, cooperation,
Entrepreneurship

© 2024 Reeti Agarwal, Ankit Mehrotra, published by Lucian Blaga University of Sibiu
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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