Digital Disruption and Competitive Dynamics in Romania’s Television Sector
By:
References
- Beciu, C., Lazăr, M., & Mădroane, I. D. (2018). Mediating public issues in Romanian broadcast talk: Personalized communication strategies. Television & new media, 19(1), 75-92.
- Branea, S., & Văcărel, M. (2016). Media Consumption and the Online Platforms: Trends and Challenges for the Romanian Broadcasting Market. Revista Română de Sociologie, Series: New Trends in Media Research, 4(1), 25-40.
- Busu, M. (2012). An economic analysis on the degree of market concentration: Competition Indicators. In Proceedings of the 6th International Management Conference “Approaches in organizational Management”, Bucharest (pp. 529-537).
- Ciocodeică, D. F., Chivu, R. G. P., Popa, I. C., Mihălcescu, H., Orzan, G., & Băjan, A. M. D. (2022). The degree of adoption of business intelligence in Romanian companies—The case of sentiment analysis as a marketing analytical tool. Sustainability, 14(12), 7518.
- Mădroane, V., & Mădroane, I. (2017). The Romanian Television Market: An Analysis of the Program Offer and the Audience Structure. Europolity: Continuity and Change in European Governance, 11(1), 101-119.
- Năstase, A. R., & Secară, A. M. (2018). Advertising on the Romanian Television Market: Trends, Challenges, and Regulatory Framework. Romanian Economic and Business Review, 13(4), 77-92.
- Pantelimon, F. V., Georgescu, T. M., & Posedaru, B. Ş. (2020). The impact of mobile e-commerce on gdp: A comparative analysis between romania and germany and how covid-19 influences the e-commerce activity worldwide. Informatica Economica, 24(2), 27-41.
- Popescu, C., & Lupu, G. (2017). Competition and Market Concentration in the Romanian Television Market. Amfiteatru Economic, 19(46), 540-553.
- Chiru, M., & Petrescu, C. (2019). The Impact of Digitalization on the Television Market in Romania. Revista de Științe Politice, Revue des Sciences Politiques, 64, 61-73.
- Suciu, M., & Zaharie, M. (2017). The Romanian Television Market: Factors Affecting Advertising Revenues. Procedia Economics and Finance, 39, 436-443.
- Vasile, M., & Vlăsceanu, A. G. (2017). The Effects of Concentration and Competition on Media Content in the Romanian Television Market. Transylvanian Review of Administrative Sciences, 13(51), 203-218.
- Zaharie, M., & Suciu, M. (2018). Competition and Market Power in the Romanian Television Industry. Studia Universitatis Babeș-Bolyai Oeconomica, 63(3), 59-78.
DOI: https://doi.org/10.2478/picbe-2025-0151 | Journal eISSN: 2558-9652
Language: English
Page range: 1947 - 1956
Published on: Jul 24, 2025
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
Keywords:
Related subjects:
© 2025 Cristian Brancu, Oana Turcu, published by Bucharest University of Economic Studies
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.