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Repositioning sales as an influence on innovation and a source of sustainable competitive advantage Cover

Repositioning sales as an influence on innovation and a source of sustainable competitive advantage

Proceedings of the International Conference on Business Excellence
Volume 13 (2019): Issue 1 (May 2019)
By:   
Open Access
|Nov 2019
Authors

Authors

Ovidiu-Iulian Bunea

Ovidiu.Bunea@Man.Ase.Ro

The Bucharest University of Economic Studies, Bucharest, Romania
DOI: https://doi.org/10.2478/picbe-2019-0043 | Journal eISSN: 2558-9652
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Language: English
Page range: 492 - 504
Published on: Nov 29, 2019
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
Keywords:
Innovation,
Competitive Advantage,
Sales,
Innovation Determinants,
Process Innovation,
Product Innovation
Related subjects:
Business and economics,
Political economics,
Political economics, other,
Business management,
Business management, other,
Industrial chemistry,
Energy harvesting and conversion

© 2019 Ovidiu-Iulian Bunea, published by Bucharest University of Economic Studies
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Volume 13 (2019): Issue 1 (May 2019)
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