New ways of interacting with culture consumers through cultural services marketing using Big Data and IoT
By: Andrei L. Bădin
Authors
Andrei L. Bădin
The Bucharest University of Economic Studies,, Bucharest, Romania
DOI: https://doi.org/10.2478/picbe-2018-0010 | Journal eISSN: 2558-9652
Language: English
Page range: 93 - 102
Published on: Jun 15, 2018
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
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© 2018 Andrei L. Bădin, published by Bucharest University of Economic Studies
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.