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Sociological Analysis of Branding of Professional Football League Players Cover

Sociological Analysis of Branding of Professional Football League Players

Physical Culture and Sport. Studies and Research
Volume 96 (2022): Issue 1 (September 2022)
By: Sajjad Pashaie,  Monika Piątkowska,  Mir Davood Hoseini,  Ali Dostimehr and  Iraj Jahanbakhsh  
Open Access
|Oct 2022

Authors

Sajjad Pashaie

sajjad.pashaie@yahoo.com

University of Tabriz, Tabriz, Iran

Monika Piątkowska

Józef Piłsudski University of Physical Education, Warsaw, Poland

Mir Davood Hoseini

University of Tabriz, Tabriz, Iran

Ali Dostimehr

Former coach of the Iranian national team

Iraj Jahanbakhsh

Coach of the Iranian national student team
DOI: https://doi.org/10.2478/pcssr-2022-0014 | Journal eISSN: 1899-4849 | Journal ISSN: 2081-2221
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Language: English
Page range: 1 - 11
Submitted on: Apr 1, 2022
|
Accepted on: Jun 1, 2022
|
Published on: Oct 15, 2022
Published by: Józef Piłsudski University of Physical Education in Warsaw
In partnership with: Paradigm Publishing Services
Publication frequency: Volume open
Keywords:
Sport clubs,
brand identity,
brand loyalty,
brand commitment,
performance
Related subjects:
Cultural studies,
General cultural studies,
Business and economics,
Business management,
Industries,
Sports,
Sports and recreation,
Physical education,
Sociology of sports

© 2022 Sajjad Pashaie, Monika Piątkowska, Mir Davood Hoseini, Ali Dostimehr, Iraj Jahanbakhsh, published by Józef Piłsudski University of Physical Education in Warsaw
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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