Have a personal or library account? Click to login
Pioneering Strategies in Retail Settings: An Empirical Study of Successful Practices Cover

Pioneering Strategies in Retail Settings: An Empirical Study of Successful Practices

Management & Marketing
Volume 15 (2020): Issue 4 (December 2020)
By: Marco Savastano and  Sorin Anagnoste  
Open Access
|Dec 2020

Authors

Marco Savastano

marco.savastano@uniroma1.it

Sapienza University – Management Department, Rome, Italy

Sorin Anagnoste

sorin.anagnoste@fabiz.ase.ro

Bucharest University of Economic Studies, Bucharest, Romania
DOI: https://doi.org/10.2478/mmcks-2020-0037 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206
Journal RSS Feed
Language: English
Page range: 643 - 663
Published on: Dec 31, 2020
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
Pioneering,
Retailing,
Retail Services,
In-Store Technology,
Online-Offline Integration,
Omni-channel Management,
Innovation Management,
Technology Management
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Entrepreneurship

© 2020 Marco Savastano, Sorin Anagnoste, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Previous articleVolume 15 (2020): Issue 4 (December 2020)Next article