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The Online Technology Acceptance Model of Generation-Z People in Thailand during COVID-19 Crisis Cover

The Online Technology Acceptance Model of Generation-Z People in Thailand during COVID-19 Crisis

Management & Marketing
Volume 15 (2020): Issue s1 (October 2020)
By: Ampol Chayomchai  
Open Access
|Oct 2020

Authors

Ampol Chayomchai

ampol.cha@pcru.ac.th

Phetchabun Rajabhat University, Phetchabun, Thailand
DOI: https://doi.org/10.2478/mmcks-2020-0029 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206
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Language: English
Page range: 496 - 512
Published on: Oct 23, 2020
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
Online Technology,
Technology Acceptance Model,
Generation-Z,
Thailand,
COVID-19
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance,
Marketing, sales, customer relations,
Business development, change management, cooperation,
Entrepreneurship

© 2020 Ampol Chayomchai, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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