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Relative fixed Internet connection speed experiences as antecedents of customer satisfaction and loyalty: An empirical analysis of consumers in Germany Cover

Relative fixed Internet connection speed experiences as antecedents of customer satisfaction and loyalty: An empirical analysis of consumers in Germany

Management & Marketing
Volume 13 (2018): Issue 4 (December 2018)
By: Torsten J. Gerpott  
Open Access
|Jan 2019

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DOI: https://doi.org/10.2478/mmcks-2018-0029 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206
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Language: English
Page range: 1150 - 1173
Published on: Jan 25, 2019
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
Bandwidth,
Internet access,
propensity to churn,
quality of experience,
service satisfaction,
transmission speed,
wireline broadband service
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance,
Marketing, sales, customer relations,
Business development, change management, cooperation,
Entrepreneurship

© 2019 Torsten J. Gerpott, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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