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Consumer Segments in Blockchain Technology Adoption Cover

Consumer Segments in Blockchain Technology Adoption

South East European Journal of Economics and Business
Volume 18 (2023): Issue 2 (December 2023)
By: Ana Čuić Tanković,  Marina Perišić Prodan and  Dragan Benazić  
Open Access
|Dec 2023

Authors

Ana Čuić Tanković

anact@fthm.hr

PhD, Assistant Professor, University of Rijeka, Faculty of Tourism and Hospitality Management, Croatia

Marina Perišić Prodan

marinap@fthm.hr

PhD, Associate Professor, University of Rijeka, Faculty of Tourism and Hospitality Management, Croatia

Dragan Benazić

dragan.benazic@unipu.hr

PhD, Full Professor, Juraj Dobrila University of Pula, Faculty of Economics and Tourism “Dr Mijo Mirkovic”, Croatia
DOI: https://doi.org/10.2478/jeb-2023-0025 | Journal eISSN: 2233-1999
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Language: English
Page range: 162 - 172
Published on: Dec 10, 2023
Published by: University of Sarajevo
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
blockchain technology usage,
segmentation,
customer behavior
Related subjects:
Business and economics,
Business management,
Business management, other,
Political economics,
Political economics, other

© 2023 Ana Čuić Tanković, Marina Perišić Prodan, Dragan Benazić, published by University of Sarajevo
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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