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The Relationship between Motivation of Social Viewing Experiences, Satisfaction, and Loyalty in Sports Broadcasting

Open Access
|Aug 2019

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Language: English
Page range: 148 - 159
Published on: Aug 21, 2019
Published by: International Association of Computer Science in Sport
In partnership with: Paradigm Publishing Services
Publication frequency: 2 times per year

© 2019 Young Ik Suh, Taewook Chung, Jong Min Kim, published by International Association of Computer Science in Sport
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.