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Critical Understanding of Existing Entrepreneurial Marketing Models: 2002 – 2022 Cover

Critical Understanding of Existing Entrepreneurial Marketing Models: 2002 – 2022

Foundations of Management
Volume 15 (2023): Issue 1 (January 2023)
By: Cosmas Anayochukwu Nwankwo and  MacDonald Isaac Kanyangale  
Open Access
|Jul 2023

Authors

Cosmas Anayochukwu Nwankwo

Nwankwoc@ukzn.ac.za

University of KwaZulu Natal, KwaZulu Natal, SOUTH AFRICA

MacDonald Isaac Kanyangale

Kanyangalem@ukzn.ac.za

University of KwaZulu Natal, KwaZulu Natal, SOUTH AFRICA
DOI: https://doi.org/10.2478/fman-2023-0007 | Journal eISSN: 2300-5661 | Journal ISSN: 2080-7279
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Language: English
Page range: 89 - 100
Published on: Jul 4, 2023
Published by: Warsaw University of Technology
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
Keywords:
Entrepreneurial Marketing,
entrepreneurial marketing model,
SMEs
Related subjects:
Computer sciences,
Business computing,
Business and economics,
Business management,
Management accounting, financial controlling, cost calculation, investment

© 2023 Cosmas Anayochukwu Nwankwo, MacDonald Isaac Kanyangale, published by Warsaw University of Technology
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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