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Tendency to Use the Virtual Fitting Room in Generation Y - Results of Qualitative Study Cover

Tendency to Use the Virtual Fitting Room in Generation Y - Results of Qualitative Study

Foundations of Management
Volume 11 (2019): Issue 1 (January 2019)
By: Miroslaw Moroz  
Open Access
|Nov 2019

Authors

Miroslaw Moroz

miroslaw.moroz@ue.wroc.pl

Wroclaw University of Economics, Wroclaw, Poland
DOI: https://doi.org/10.2478/fman-2019-0020 | Journal eISSN: 2300-5661 | Journal ISSN: 2080-7279
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Language: English
Page range: 239 - 254
Published on: Nov 20, 2019
Published by: Warsaw University of Technology
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
Keywords:
virtual fitting room,
virtual dressing room,
virtual changing room,
e-commerce,
clothing industry,
generation Y,
augmented reality,
3D mapping,
human-computer interaction
Related subjects:
Computer sciences,
Business computing,
Business and economics,
Business management,
Management accounting, financial controlling, cost calculation, investment

© 2019 Miroslaw Moroz, published by Warsaw University of Technology
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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