Have a personal or library account? Click to login
Pricing Strategies in the Revenue Management System of Hotel Enterprises Cover

Pricing Strategies in the Revenue Management System of Hotel Enterprises

By: Iryna Melnyk and  Marta Barna  
Open Access
|Sep 2022

References

  1. 1. Abrate, G., Fraquelli, G., & Viglia, G. (2012). Dynamic pricing strategies: Evidence from European hotels. International Journal of Hospitality Management, 31(1), 160-168. https://doi.org/10.1016/j.ijhm.2011.06.003.10.1016/j.ijhm.2011.06.003
  2. 2. Adhikari, A., Basu, A., & Raj, S. P. (2013). Pricing of experience products under consumer heterogeneity. International Journal of Hospitality Management, 33, 6-18. https://doi.org/10.1016/j.ijhm.2013.01.002.10.1016/j.ijhm.2013.01.002
  3. 3. Altexsoft (2021). Hotel Revenue Management: Solutions, Best Practices, Revenue Manager’s Role. Downloaded from: https://www.altexsoft.com/blog/business/hotel-revenue-management-solutions-best-practices-revenue-managers-role (access: 05.07.2022).
  4. 4. Avinal, E.A. (2005). Revenue management in hotels. Journal of Foodservice Business Research, 7(4), 51-57. https://doi.org/10.1300/J369v07n04_0210.1300/J369v07n04_02
  5. 5. Beck, J., Knutson, B., Cha, J., & Kim, S. (2011). Developing Revenue Managers for the Lodging Industry. Journal of Human Resources in Hospitality & Tourism, 10(2), 182-194. https://doi.org/10.1080/15332845.2011.536941.10.1080/15332845.2011.536941
  6. 6. Burgess, C., & Bryant, K. (2001). Revenue management - the contribution of the finance function to profitability. International Journal of Contemporary Hospitality Management, 13(3), 144-150. https://doi.org/10.1108/09596110110388936.10.1108/09596110110388936
  7. 7. Camilleri, M. A. (2018). Pricing and Revenue Management. Downloaded from: https://www.um.edu.mt/library/oar/bitstream/123456789/21441/5/Pricing%20and%20Revenue%20Management.pdf (access: 19.06.2022).
  8. 8. Collins, M., & Parsa, H. G. (2006). Pricing strategies to maximize revenues in the lodging industry. International Journal of Hospitality Management, 25(1), 91-107. https://doi.org/10.1016/j.ijhm.2004.12.009.10.1016/j.ijhm.2004.12.009
  9. 9. Denizci Guillet, B., & Mohammed, I. (2015). Revenue management research in hospitality and tourism. International Journal of Contemporary Hospitality Management, 27(4), 526-560. doi:10.1108/ijchm-06-2014-029510.1108/IJCHM-06-2014-0295
  10. 10. Hotel Tech Report (2022). Hotel Revenue Management: Strategies, Tools, Definitions. Downloaded from: https://hoteltechreport.com/news/revenue-management (access: 19.06.2022).
  11. 11. IRIS Pricing Solutions (2022). Value-Based Pricing & Revenue Management. Downloaded from: https://www.pricingsolutions.com/pricing-blog/value-based-pricing-revenue-management/ (access: 15.06.2022).
  12. 12. Lacalle E. (2021). 10 best hotel revenue management strategies you should adopt. Downloaded from: https://www.mews.com/en/blog/hotel-revenue-management-strategies (access: 20.06.2022).
  13. 13. McCormick M. (2017). Here Are Effective Revenue Management Strategies You Can Use Today. Downloaded from: https://blog.blackcurve.com/here-are-effective-revenue-management-strategies-you-can-usetoday (access: 19.06.2022).
  14. 14. Noone, B. M., & Mattila, A. S. (2009). Hotel revenue management and the Internet: The effect of price presentation strategies on customers’ willingness to book. International Journal of Hospitality Management, 28(2), 272-279. https://doi.org/10.1016/j.ijhm.2008.09.004.10.1016/j.ijhm.2008.09.004
  15. 15. Okumus, F. (2004. Implementation of yield management practices in service organisations: empirical findings from a major hotel group. The Service Industries Journal, 24(6), 65-89. https://doi.org/10.1080/0264206042000299185.10.1080/0264206042000299185
  16. 16. Queenan, C.C., Ferguson, M.E. and Stratman, J.K. (2011). Revenue management performance drivers: an exploratory analysis within the hotel industry. Journal of Revenue and Pricing Management, 10(2), 172-188. https://doi.org/doi:10.1057/rpm.2009.31.10.1057/rpm.2009.31
  17. 17. Revfine (2022). Open Pricing: Why Is It the Next Hotel Revenue Management Strategy. Downloaded from: https://www.revfine.com/open-pricing/ (access: 15.07.2022).
  18. 18. Ropero, M.A. (2011). Dynamic pricing policies of hotel establishments in an online travel agency. Tourism Economics, 17(5), 1087-1102. https://doi.org/10.5367/te.2011.0082.10.5367/te.2011.0082
  19. 19. Sahli, M. (2010). An introduction to revenue management for the hospitality industry: Principles and practices for the real world. Journal of Revenue and Pricing Management, 9(1-2), 192-193. https://doi.org/10.1057/rpm.2009.48.10.1057/rpm.2009.48
  20. 20. Saud D. (2021). What is Yield Management? Yield Management Pricing Guide. Benefits and Advantages, History, Formulas D efinition, S trategies, a nd E xamples. D ownloaded f rom: h ttps://dynamics.folio3.com/blog/yield-management/ (access: 19.06.2022).
  21. 21. Talluri, K., Van Ryzin, G., 2004. The theory and practice of revenue management. Kluwer Academic Publishers, Norwell, MA. https://doi.org/10.1007/b13900010.1007/b139000
  22. 22. Talón-Ballestero P., Nieto-García M., González-Serrano L. (2022) The wheel of dynamic pricing: Towards open pricing and one to one pricing in hotel revenue management. International Journal of Hospitality Management, V. 102. https://doi.org/10.1016/j.ijhm.2022.103184.10.1016/j.ijhm.2022.103184
  23. 23. Tranter, K.A., Stuart-Hill, T. and Parker, J. (2009). An Introduction to Revenue Management for the Hospitality Industry: Principles and Practices for the Real World. Pearson Prentice Hall.
  24. 24. Varki, S. and Colgate, M. (2001) The role of price perceptions in an integrated model of behavioral intentions. Journal of Service Research, 3(3): 232-240. https://doi.org/10.1177/109467050133004.10.1177/109467050133004
  25. 25. YieldPlanet (2018). Strategic pricing. Downloaded from: https://www.yieldplanet.com/revenue-management-workshop-part-i/ (access: 15.07.2022).
DOI: https://doi.org/10.2478/ers-2022-0026 | Journal eISSN: 2451-182X | Journal ISSN: 2083-3725
Language: English
Page range: 384 - 397
Submitted on: Jul 1, 2022
|
Accepted on: Jul 1, 2022
|
Published on: Sep 28, 2022
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year

© 2022 Iryna Melnyk, Marta Barna, published by John Paul II University of Applied Sciences
This work is licensed under the Creative Commons Attribution 4.0 License.