Corporate Social Responsibility: Economic Impacts on Consumer Loyalty and Brand Value in the Digital Era
Authors
Ganesh Waghmare
MIT College of Management, MIT Art, Design and Technology University, India
Pranati Dash
School of Business, Dr. Vishwanath Karad MIT World Peace University
Jaee Jogalekar
Symbiosis Institute of Management Studies, Symbiosis International (Deemed University), India
Murshaduddin Killedar
India
Mvk Srinivasa Rao
Faculty of Commerce & Management, Global Gokul University, India
Mitrajit Biswas
O.P. Jindal Global University, Haryana, India
Language: English
Page range: 507 - 527
Submitted on: Jan 23, 2025
Accepted on: May 23, 2025
Published on: Jun 5, 2025
Published by: Oikos Institut d.o.o.
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
Keywords:
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© 2025 Ganesh Waghmare, Pranati Dash, Jaee Jogalekar, Murshaduddin Killedar, Mvk Srinivasa Rao, Mitrajit Biswas, published by Oikos Institut d.o.o.
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.